Our society has become digital to a point where, without a smartphone or a computer, our capacity to do anything is severely restricted.

A new tool developed by a University of Minnesota research team allows farmers to create a budget balance sheet of any nitrogen reduction plans and see the economic and environmental cost, return and margins, all customised to fields under their management.

All NASA wanted was a space helmet that didn’t scratch before it licensed the technology that spawned today’s scratch-resistant glasses.

Combining data in a structured way is often a problem for growers, says Chief Marketing Officer Reinder Prins of Agworld. “That is the biggest hurdle for them.”

Soon to come IC-series field robots from AutoAgri are to stand out from others by its electric drivetrain and compatibility with existing implements. Will they succeed in achieving that?

Digitization, Internet of Things and sustainability – these three megatrends are guiding many industries since more than a couple of years, and we would maybe not link them to fruit growing right away.