Vumelana calls for an increased focus on tourism in the land reform programme

Vumelana calls for an increased focus on tourism in the land reform programme

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Confining the outcomes of the land reform programme to agricultural activity is not only narrow and short-sighted but it deprives land reform beneficiaries of the opportunity to use their newly acquired assets optimally for non-agricultural activities such as conservation and tourism, says Peter Setou, Chief Executive of Vumelana Advisory Fund, a non-profit organisation that helps land reform beneficiaries put their land to productive use.

 

Setou points out that discussions about the land reform programme have disproportionately focused on how productive the beneficiaries have managed to effectively use the land for agricultural purposes, without considering the suitability of the land for non-agrarian activities.

 

While South Africa has an expansive land surface, Setou cites data from the National Treasury which indicates that only a fraction of this land is arable and suitable for agricultural activities. Furthermore, unfavourable climatic and soil conditions leave only 12% of the country suitable for the production of rain-fed crops, with only 3% considered genuinely fertile land.

 

According to the National Treasury, South Africa’s total land area is approximately 122.3 million hectares, of which farmland makes up 100.6 million hectares. Of this, 83.3% is grazing land with only 16.7 million hectares considered potentially arable land according to the Development Bank of Southern Africa.

 

“This creates opportunities for beneficiaries of the land reform programme to consider opportunities in non-agricultural ventures such as conservation and the tourism sector and to leverage the country’s unparalleled diverse ecosystem to offer a variety of experiences, from adventure tourism, wildlife safaris and natural scenic wonders to conservation of unique flora and fauna and cultural heritage,” says Setou.

 

The latest Economic Impact Research by World Travel and Tourism Council indicates that the total contribution of travel and tourism to the economy is projected at about R659 billion, equivalent to 8.9% of the national GDP. The sector has one of the highest job absorption rates and is forecast to support approximately 1.9 million jobs in 2025, up from 1.8 million people in 2024, according to World Travel and Tourism Council (WTTC).

 

Setou says that the initiatives that the Department of Tourism is undertaking to boost tourism such as improving the visa regime and increasing the number of direct flights to South Africa, are beginning to bear fruit, as indicated by the surge in the number of visitors from the countries affected by these policy changes.

 Landreform Update- South Africa- April 2019

 

Setou says successful implementation of the land reform programme has the potential to accelerate the growth of the tourism sector by deflating simmering fears of wanton land grabs and encouraging nervous investors to plough much-needed capital into tourism-related projects.

 

“Through strategic collaborations between the beneficiary communities and private investors,” Setou says, “beneficiary communities can play a meaningful role in the tourism sector and ensure that they become part of the tourism growth story in South Africa.

 

“Through our advisory and capacity building support services, Vumelana Advisory Fund has successfully facilitated landmark transactions that have enabled beneficiary communities to forge strategic partnerships with private investors enabling them to put their land to effective economic use in the tourism industry.”

Some of the partnerships the organisation has been instrumental in forging are the Barokologadi - ERP Melorane Game Reserve Partnership, which resulted in the conclusion of two partnership agreements with Elephants, Rhinos & People (ERP) in 2015 and 2016 for the development of tourism lodges on the land adjacent to Madikwe Game Reserve. Another one is Mkambati Nature Reserve – Gwegwe Camp Tourism Partnership which is a lease-based partnership agreement that provides for the developer to lease a portion of the reserve and develop a 110-bed lodge and 10 villas at two beach locations in the Eastern Cape at a cost of more than R65 million. At the end of the lease period, the ownership of the lodge will revert to the community trust.

 

“The successful partnership models reinforce our conviction that the success of the land reform programme in South Africa hinges on close collaboration between beneficiary communities and private investors. Whilst there are challenges in the implementation of land reform, it is important to share success stories and lessons that key stakeholders can learn from. This will go a long way to ensure that past mistakes are not repeated. The land reform programme presents synergies that should be explored, where the claimant communities have the land assets, and the private investors have the required capital, the expertise as well as access to markets. A meeting of minds between these two entities is the sweet spot we should be striving to hit,” This however requires independent facilitation, and organisations like Vumelana should be supported so that they can provide this important service, Setou concludes.